Mobile Ringtone Business and Who Benefits?!

Cell Phones | Monday June 23 2008 8:03 am | Comments (0)
Grigoriy Anoshenko asked:


The Mobile phone Industry has evolved drastically over the past few years. When the first cell phones rolled into the market in the 1990s, nobody ever expected that those bulky boxes would develop into sleek, beautiful and powerful machines that could (aside from sending and receiving calls) take a picture, make a video, and sing. Initially a technological wonder to connect with people to a sophisticated device effectively a part of your personality! What brought about this change? And who does it really benefit?

The answer to the first question would be the outburst of the personalisation trend and the changing consumerist demands. Ringtone Industry is a humungous industry for the simple reason that it allows you to make your mobile sing your favourite song when someone remembers you. A mobile phone with its contents has the ability to make you laugh, cry, happy, sad, nostalgic and a lot more whenever you want it to. Although this wasn’t the case a few years back.

So how did it all start? The Ringtone syndrome!! Free Ringtones are readily available on the web and this has led to an increase in personalisation. This desire to personalise mobile phones has established the present success of the mobile Industry. Today, when the marketing gurus see this impact of the Mobile industry on the masses, they take advantage of it. Many companies start to advertise their campaigns through mobile phones. Whether it is text messages to promote products and services or direct advertising through mobile music or ring tones, the rise in the number of mobile content providers reflects the success of many such advertising strategies.

The Music Industry also benefits significantly. Statistics prove that mobile music downloads is growing by over 50 per cent every year. Artists become famous in the process. Musicians supplement their incomes and record companies celebrate at the revenue source.

Mobile ringtones have in fact opened up a whole new revenue stream for record labels struggling with falling revenues and piracy. Many experts believe that in certain ringtone heavy markets, record labels will sign up artists with the objective of generating revenues only from mobile content. Other avenues would become secondary to it. The same holds true for the movie industry. Content like ringtones, wallpapers, ringback tones based on films is a huge draw and is today a large part of revenue forecast plans of movie studios.

The mobile content has also spurred a whole new content industry, several small and medium enterprises have been set up to develop content specifically for the mobile phone platform.

At the centre of this axis is the telecom carrier, who takes a significant share of revenue for each mobile content download. Telecom carriers too have set up separate mobile content / VAS divisions to harness the revenue potential of the medium.

The mobile ring tone industry has its own ecosystem, with each player drawing its share of revenue from every ring tone that gets downloaded by the user.



What Type of Ringtones Should I Download

Cell Phones | Thursday June 19 2008 5:14 pm | Comments (0)
Michael Thomson asked:


Mobile ringtones are sounds that your mobile phone or cellular phone makes when you begin to receive an incoming call to the handset. With the sheer popularity of ringtones, combined with the increasing technology of mobile phones, the market for ringtones is massive. With a basic landline telephone only producing a basic ringing sound, the mobile phone ringtone was taboo when first released. Ringtones can be downloaded directly to a handset and used to personalize a callers ringing tone. The sole fact that consumers can select which ringtone there mobile phone rings too, is the largest selling point and the main purpose consumers download ringtones.

There is various different types of ringtone, and each format of ringtone is best suited to a range of different mobile phone manufacturers and models of mobile phone. Many consumers who purchase mobile phones believe that they can download any type of ringtone; this is not the case in many situations.

At the current moment in time, there is five different types of ringtone available;

RTTTL is the acronym for Ring Tones Text Transfer Language. RTTTL is a simple binary/text based format that you can use to make/create ringtones that you can upload or transfer onto your mobile phone via various mobile phone uploading techniques e.g. SMS, Bluetooth, Infrared and Data Cable.

Monophonic ringtones are in fact RTTTL ringtones, except RTTTL ringtones are more commonly known merely to ringtone developers. Most commonly found on older mobile phones such as the Nokia 3310, monophonic ringtones can only make one sound at a time; hence monophonic. Each tone or sound is created at a different frequency, which creates a melodic, but very simple sound.

Polyphonic ringtones are only compatible on mobile phones that can produce the playing of 16 separate tones simultaneously. Polyphonic ringtones or poly tones are that little bit more musical than monophonic ringtones, but there is still no proper comparison to a real life music song, such as a CD or MP3. Nearly all modern mobile phones now support polyphonic ringtones.

MP3 ringtones or alternatively know real tones, are ringtones that are complete emulations of CD quality music. As the title suggest, MP3 ringtones are just snippets of MP3 files that are assigned as a ringtone. This allows consumers to play perfect quality sounds from there mobile phone, which fro the first time, has allowed mobile phones to produce real life sounds such as speech and signing. Many consumers now download full track albums to there mobile phone and simply use the MP3 file for recreation, such as using the mobile phone as a MP3 player. This new form of ringtone now allows consumers to kill two birds with one stone and have ringtones and MP3 files.

With today’s mobile technology rapidly increasing and the market for mobile phone content expanding dramatically, we have seen the creation of video ringtones. Video ringtones are simply small video clips that you can play on your mobile phone. You then attaché a MP3 file to play in the background of the video and when you receive an incoming call, the video clip plays with the ringtone in the background. Although video and mobile ringtones have been around for a long time now, video ringtones have never really reached there full potential in the mobile phone content market.



Free Mobile Ringtones! - That’s What the Ads Say

Culture | Monday June 16 2008 7:11 am | Comments (0)
John Parks asked:


 

There’s an old adage that applies here - If it sounds too good to be true, it probably is. Such is the case for most of the thousands of ads that plaster the sidebars of nearly any commercial site that holds appeal to the younger generation.

Many of these “free” ringtones sites will charge a monthly fee of $4.99 to $9.99 per month! These charges appear on the monthly billing statement of the mobile services provider.

There are a few sites that offer free ringtones but many of these are not considered “the hottest new tones” that many people are looking for. There are several sites that provide a myriad of ringtones, wallpapers and the like. Most have a sign up process and some are actually free, but these are in the minority.

When looking for ringtones for a mobile phone there are two very important things to do. First, research what exactly it is that you are looking for. Do an online search and spend time on the sites that are most appealing and have the greatest selection. Second, (and most important) read the fine print! Just because the site is not asking for credit card information up front does not mean it is free. Some of these companies have the ability to have the charges attach to your monthly service bill. Ask friends and family members if they have a favorite site for ringtones.

Don’t get caught in the trap of paying for your “free” ringtones. Research sites and read the fine print and you will keep your wallet and your mobile device happy.

For more information on mobile phones, visit http://www.mobile-phone.asia.





 



Get the Latest Mobile Ringtones

Music | Tuesday June 10 2008 3:55 am | Comments (0)
ringtonesfreedownload asked:




Get the latest mobile ringtones

If you have the latest mobile ringtones on your cell phone you can be rest assured that you will become the cynosure of all parties and you may be invited to places where you have never ever thought you would ever be able to enter. This is not at all an exaggeration, neither an attempt to shepherd you towards any particular website – it is the outcome of a survey done by social scientists over five long years. It has been observed that the inherent human desire to communicate is now manifested through latest mobile ringtones and these ringtones have developed an altogether new and novel hierarchy of their own where various categories of ringtones are awarded different status.

Mp3 ringtones are very popular for their clarity and the miniscule space they require to be stored. Space is always at a premium in cell phones on account of the smallness of the microchip inside a cell and anything that occupies less space is always welcome. Mp3 ringtones admirably fulfil both the requirements – they require very little space and the sound quality is also extremely clear. Therefore, as you might have already guessed, mp3 ringtone holders consider themselves to be a class above those that have ordinary ringtones on their cell phone.

Premieringtones.com for sure knows how to pamper its patrons and it has a distinct and unique method of rewarding loyal visitors by providing them bonus ringtones frequently and these bonus ringtones are no pushovers or stale stock that refuses to be dislodged from the shelf. In fact these bonus ringtones often form the cream of their entire collection of ringtones.

Coming back to the pecking order in the world of ringtones one must admit that the cherry on the cake is surely the polyphonic ringtone. Its unique clarity and almost auditorium like reproduction makes it the monarch among ringtones of all hue and it doesn’t require additional mention, I guess, that all those who want to be counted always opt for polyphonic ringtones.



Composing Quality Mobile Ringtones

Cell Phones | Monday June 9 2008 10:15 am | Comments (0)
Michael Thomson asked:


It is interesting to learn how mobile ringtones are composed without a lack in sound quality. How do mobile phone manufacturers cooperate with musicians to determine what tone will be used in a new series to be introduced? What criteria do musicians use when they are just prior to start composing a good ringtone? We will be trying to answer these remarkable questions in the following article.

First, we need to keep in mind that mobile ringtones are strings of sound that can be composed in any way a pure sound frame can. In other words, composing a ringtone is very similar to composing a pop music in that it only needs ordering of tones which determine the feasibility of the sequence being generated. It is for this reason that generating mobile ringtones is usually executed by professional musicians instead of those people interested in composing amateur ringtones for their own mobile devices.

Quality ringtones share a common property that levels them up as compared to the other sound sequences. This difference comes from the method they are generated. Let us consider two sound sequences that have the same number of tones in them. The more distinct tones used in a ringtone, the higher quality feasibility it emits since the up and downs between tones in the sequence look more rational and sincere to the audience than those of the other which is only a sequence lacking an important criterion in it : relations between tones coming falling successively or very close order.

Of course, a musician needs some exploration before she starts composing a new generation mobile ringtone since the aim of this new production must be of efficient so that it can attract customer interest to burst out sales as soon as possible. So, there are always some criteria on which the upcoming ringtones should rely on and reflect the method with which they are created. If a phone brand wants a musician to compose polyphonic ringtones for their brand new mobile devices, what the composer should do is to look at the new model and determine which tones are more suitable for the prospect owners of that mobile device whether they are young or old.

But how does the final elimination of the ringtones take place? At this point, phone manufacturers perform a careful examination over the ringtones already composed and set some limitations as per sound quality, space, and physical dependencies. After all this work has been completed, it is time for the musician to revise the critical points and do some extra work to refurbish the ringtones to look more realistic.

Mobile ringtones require some time to complete, so phone manufacturers usually work with several composers in order to have as many ringtones produced as possible in a short time. Exhaustive process of composing is handled thanks to the successful organizations of musicians, and the high quality ringtones produced are on their way to be embedded into the memories of phones to be introduced shortly.



Mobile Ringtones - Look in the History

Cell Phones | Monday June 9 2008 9:51 am | Comments (0)
Grigoriy Anoshenko asked:


Ringtones is one of the most common and age-old features embedded in mobile phones. It has made its presence felt since the birth of mobile handsets and has evolved from simple monotone to full track songs. Just imagine if we had to hear these monotones throughout the existence of cell phones, it would have become very irritating for us to listen to that single tone all the time. But thanks to the ringtone format technology, today ringtones are available in various formats for our convenience.

The first commercial mobile ring tone was created and delivered in Finland in 1998. It was when a Finnish mobile operator Radiolinja had begun with their downloadable mobile ring tone service called Harmonium. The Harmonium comprised of tools for general public to create monophonic ring tones and a mechanism to deliver them over-the-air (OTA) via SMS to a mobile handset and to bill customer on their phone bill. These ringtones supported only one tone at a time at varying pitches. Most of the first generation mobile phones were embedded with this kind of monophonic ringtones. These ringtones were available in various formats depending on the phone model. One of the most common formats for monophonic ringtones was RTTTL, which was in a text format and could be sent over-the-air (OTA) to a mobile handset via SMS. Most of the initial versions of Nokia handset include ringtones in this format. Some of the cell phones also included melody composer software that enabled us to create our own ringtones with the help of “keypress editor”. At this stage, other manufacturers developed their own formats like eMelody and imelody by Ericsson, and KWS by Kyocera’s and many more.

After the monophonic phase, came in the polyphonic ringtones, which are embedded in almost all the recently launched handsets of major companies. These ringtones have been originated from Japan circa 2001. They are different from monophonic ringtones because they enable different types of notes to be played at the same time. These ringtones were most commonly found in MIDI formats. However, later on, other formats like SP-Midi and SMAF had also evolved.

Lastly, the third generation ringtones known as “truetones” or “realtones” are ringtones encoded with high fidelity formats such as MP3, AAC or WMA format. Truetones allow hi-fi recordings like vocals, to be used as a ringtone. The first format of truetones was AMR-WB, which were incorporated into Nokia handsets around 2004. This format allowed the extracts from the original recording or master track to be used as a ringtone, whereas the other two were purely instrumental. This is one of the reasons, why truetones have an edge over monophonic and polyphonic ringtones. It is also one of the medium used by the music industry to generate revenue, as extracts of the labels are often released as tones before the singles, in order to promote the album in the market.

Initially, ringtones were only available for download by the service providers and people were charged for it. But thanks to the World Wide Web, Bluetooth and infrared technologies, getting ringtones is a much simpler task now.



Different Ringtone Formats

Cell Phones | Friday June 6 2008 4:32 am | Comments (0)
Michael Thomson asked:


Ringtones are musical sounds that a mobile phone or cell phone plays when an incoming call or text message is received to the handset. Because the popularity and technology advantage of mobile phones over basic landline telephones, ringtones can be downloaded to a handset and used to personalize a callers ringing tone. The fact that users can choose what ringtone there mobile phone rings too, is the biggest selling point and the main purpose of ringtones popularity.

There are various different formats of ringtone, and each format of ringtone is more suited to a range of different manufacturers and models of mobile phone. Many people who purchase a mobile phone think that they can receive any type of ringtone; this is not the case in many situations.

At the moment, there are currently 5 different format of ringtones available:

RTTTL, which is short for Ring Tones Text Transfer Language, is a simple text based format that you can use to make/create ringtones that can be uploaded or transferred onto your mobile phone via various mobile phone uploading techniques e.g. Infrared, SMS, and Bluetooth.

Monophonic ringtones are very basic ringtones, most commonly found on older mobile phones such as the Nokia 3210. Monophonic ringtones are only capable of making one sound at a time; hence monophonic. Each tone or sound is created at a different frequency creating a melodic, but simple sound. RTTTL is the basis behind monophonic ringtones.

Polyphonic Ringtones are compatible on mobile phones that can produce the playing of up to 16 separate tones simultaneously. Polyphonic ringtones are slightly more musical than monophonic ringtones, but there is still no real comparison to a real life song. Most modern mobile phones support polyphonic ringtones.

MP3 ringtones also know as real tones, real music tones and true tones are ringtones that are complete emulations of CD quality music. As the name suggest, mp3 ringtones are just MP3 music files that are assigned as ringtones. This allows the user to have perfectly quality sounds coming from there mobile phone, which for the first time has allowed mobile phones to produce real life sounds such as signing and voices. Many people now download full track albums to there mobile phone and simply use the files for recreation, such as using the mobile phone as an MP3 Player, then assign the MP3 file as a ringtone. This has seen a big surge in ringtone sales as it allows consumers to kill two birds with one stone.

With today’s technology increasing and the market for mobile phone content rapidly expanding, we have seen the creation of video ringtones. Video ringtones are simply small video clips with a MP3 file assigned to play in the background, so when you receive an incoming call to your mobile phone, the video and ringtone is played. Although video ringtones have been around for a while now, they have never really become main stream and could be a new market for many mobile ringtones websites.